Facebook Ad Variations

AD2 Editorial Style — 8 New Creatives

V1 - Wrong Lender
V1 — Wrong Lender
Your Bank Doesn't Speak For All 80.
Different rules. Different answers.
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V2 - Not You
V2 — Not You
It's Not You. It's The Lender.
The match matters, not the person.
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V3 - 82 Lenders
V3 — 82 Lenders
82 Lenders. 82 Answers.
No universal yes or no.
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V4 - Quiet Reason
V4 — Quiet Reason
The Quiet Reason Loans Get Rejected.
Wrong lender, not wrong borrower.
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V5 - Midnight
V5 — Midnight
Still Comparing Rates at Midnight?
There's a faster way to know.
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V6 - Rate Trap
V6 — Rate Trap
Great Rate. Can't Get It.
Rates don't tell you eligibility.
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V7 - Two Minutes
V7 — Two Minutes
2 Minutes. Not 2 Months.
Instant comparison across 80+ lenders.
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V8 - Lender Problem
V8 — Lender Problem
Same Income. Different Lender. Yes.
You have a lender problem, not a loan problem.
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Retargeting Ads

Re-engagement Creatives — Warm Nudge + Strategy Call + Social Proof

R1 - You Were Close
R1 — Come Back
You Were Close.
Pick up where you left off.
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R2 - Still Thinking
R2 — Come Back
Still Thinking?
That's OK. We're here.
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R3 - Answer Waiting
R3 — Come Back
The Answer Is Waiting.
2 minutes to finish.
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R4 - Life Got Busy
R4 — Empathy
Life Got Busy. We Get It.
Your comparison is still ready.
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R5 - No Rush
R5 — Empathy
No Rush. But Don't Forget.
Your free check is still here.
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R6 - Skip Research
R6 — Strategy Call
Skip The Research. Talk To A Human.
Free 15-min strategy call.
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R7 - Certainty
R7 — Strategy Call
You Need Certainty. Not Another Calculator.
Book your free call.
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R8 - Social Proof
R8 — Social Proof
Hundreds Checked This Month.
Join them. Free. 2 minutes.
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Esteb & Co — Credit Assistance Services | CR #574070